Hey Beauty Lovers! In case you don’t know, Gimmick or Winner is a series in which I test products that are very unusual. I determine if they are just a gimmick or are actual a winner. I hope you enjoy this series and have fun reading these posts. Up next is….Illumibowl. I can’t wait to see if this is a gimmick or a winner. Keep reading to find out.

Illumibowl is a motion sensor toilet night light. I find this product hilarious yet extremely interesting at the same time. The Illumibowl was featured on Shark Tank (which I am a HUGE fan of this show) I can’t wait to see if this is a gimmick or a winner. Keep reading to find out.


What It Claims To Do?

“IllumiBowl is the world’s first toilet bowl night light! As the original toilet bowl night light IllumiBowl was featured on ABC’ Shark Tank on March 11, 2016 where we partnered with Kevin O’leary and are now a proud Shark Tank product!

Using the Bathroom at night is serious business. No one enjoys stumbling around in the dark or turning on bright lights and waking themselves up in the middle of the night! We share your pain! At IllumiBowl, we are dedicated to helping you have the best late night bathroom experience possible!

We are on a mission! After one too many midnight bumps, bruises and alien abductions occurring while on route to rendezvous with the porcelain throne, IllumiBowl was born. Our sole purpose in life is the utter extinction of the boogie man, monsters hiding under the bed, and all things that go bump in the night. You’re welcome, night owls. You’re welcome.

You can set your IllumiBowl to any single color or color-rotate (Red, Orange, Green, Teal, Blue, Purple, Pink, White). Your IllumiBowl color-changing night light will make your toilet bowl glow every time you walk into your bathroom at night.

There is no longer any need to stumble around in the dark; turn on blinding midnight lights; fall in the toilet; or aim in the dark and make a mess! Finally!

Your IllumiBowl Toilet Light is light-sensitive so it will only turn on in the dark; and motion-activated so it will only light up when you walk into the bathroom at night. Its suction cups and adjustable arm allow you to custom fit it to your toilet so it will fit perfect and discreetly out of the way on your toilet no matter it’s shape or size. To clean off your IllumiBowl, simply wipe it off with wet wipes, a damp cloth, or whatever you already use to clean your outer bowl. Pee happy! Pee safe! Pee free!”

The Illumibowl has 9 color settings, fits any toilet, and is motion-activated.

Final Verdict: Gimmick or Winner?

I totally didn’t think I was going to love this product as much as I do. I thought it was totally gimmicky and that it wouldn’t really work. Boy, was I wrong! This product is so awesome! I literally don’t know how I have lived without it. I totally want to buy more for all my toilets and future toilets (haha)!

It is such a small device and it comes nicely packaged. It was so incredibly easy to set up. All you need it 3 AAA batteries and you are good to go. It has strong suction cups that holds the small device to the toilet. There is also a suction cup on the light. You place the light to the rim of the toilet. You can choose one color or have it cycle through the colors by a single press of a button (on the side of the device). I, personally, like watching it cycle through all the colors.

The sensor works so well. It has a really good range too. It has to be dark for it to work (or cover up the sensor). As soon as it senses movement it lights up the toilet so you can see it. It does such an amazing job at lighting it up. I had so much fun watching all the fun colors (totally weird…I know…but you have to experience it for yourself). When the bathroom light is turned on, the toilet light automatically shuts off.

The Illumibowl is just so awesome. I love having it on my toilet because it doesn’t disrupt my sleep at night. I no longer have to turn on the bright bathroom lights when I get up in the middle of the night. It also saves me from stumbling in the bathroom. It really is such an awesome device.

The Illumibowl is just so awesome. I love having it on my toilet because it doesn't disrupt my sleep at night. Click To Tweet

I would definitely say that the Illumibowl is a total WINNER! I highly recommend this device and they are so affordable. You really need to try it!

Where Can I Buy One?

You can order your very own Illumibowl online ($14.99) or find it at Bed Bath and Beyond.


The amazing guys at Illumibowl have allowed me to run a giveaway for my readers. They will be sending one lucky winner their very own Illumibowl. Simply fill out the Rafflecopter giveaway below to be entered.

a Rafflecopter giveaway

The giveaway ends on September 24, 2016. Note: This giveaway is for USA ONLY. The winner will be contacted by me as soon as the giveaway ends. You have 48 hours to respond or another winner will be chosen. I will be forwarding your information to Illumibowl so they can send you the device. Good luck everyone!

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Disclaimer: I was sent this product for review from Illumibowl. These are my honest thoughts & opinions. I did not receive any compensation, just the product to try. 

Want more?

Click here to see The Giraffe Gimmick or Winner?

Click here to see Black Toothpaste Gimmick or Winner?

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